How to Set Up a Subscription App on Shopify and Grow Recurring Revenue

If you're looking to boost your Shopify store's income, there's one powerful strategy you can’t afford to ignore — recurring revenue. Subscriptions are no longer just for streaming platforms or magazines. Today, eCommerce brands are thriving by offering customers the convenience of automatic deliveries and membership plans. Shopify makes it incredibly simple to set up with the right tools.

In this guide, we’ll walk you through how to set up a subscription app on Shopify and turn your store into a revenue-generating machine.

Why Offer Subscriptions in Your Shopify Store?

First things first: why are subscriptions so powerful?

Offering subscriptions helps you:

  • Generate predictable monthly income

  • Boost customer retention

  • Improve cash flow for your business.

  • Build brand loyalty over time.

Let’s say you sell skincare products or coffee beans. Rather than hoping customers come back each month, subscriptions ensure you’re delivering the products they love—automatically.

Step 1: Choose the Right Subscription App

To start, you’ll need a subscription app that integrates seamlessly with Shopify. One popular choice, the Easy Subscriptions app, stands out for its ease of use and powerful features.

This app makes managing recurring orders simple for both you and your customers. It offers flexible billing cycles, intuitive design, and an excellent customer experience right out of the box.

Step 2: Install the App on Your Shopify Store

Here’s how to install the app:

  1. Log in to your Shopify admin panel.

  2. Go to the Shopify App Store and search for the Easy Subscriptions app.

  3. Click “Add App” and complete the installation by following the on-screen instructions.

  4. Once installed, navigate to the app from your admin dashboard.

The setup is designed to be beginner-friendly, even if you have zero technical experience.

Step 3: Create Subscription Plans

Now comes the fun part—creating your subscription plans.

Ask yourself:

  • Do you want to offer weekly, monthly, or quarterly deliveries?

  • Will there be a discount for subscribers?

  • Can customers pause, skip, or cancel?

Using the Easy Subscriptions app, you can customize your plans based on your products and customer preferences. Make sure to include clear descriptions and pricing so shoppers know exactly what to expect.

Step 4: Add Subscription Options to Your Product Pages

Once your plans are ready, it’s time to show them off!

The app will help you automatically add subscription options to your product pages. Customers can choose between a one-time purchase or a subscription plan right before checkout. Be sure to highlight the benefits—like “Save 10% with monthly deliveries”—to encourage sign-ups.

Step 5: Promote Your Subscriptions

Now that you’re set up, spread the word. Use email marketing, social media, and banners on your homepage to promote your subscription offers. You can even create a landing page specifically for your subscription products.

Conclusion: Build Sustainable Growth with Recurring Revenue

Setting up a subscription app on Shopify isn’t just easy—it’s a game-changer. With tools like the Easy Subscriptions app, you can launch flexible, customer-friendly plans and tap into the magic of recurring revenue.

By offering convenience and value, you’ll not only make shopping easier for your customers but also build long-term income for your business.

Ready to get started? Install an Easy subscriptions app today and watch your recurring revenue grow month after month.

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